Step 1 Get in an accident
Step 2 Claim the last ad you saw on your screen had you upset and extremely distracted.
Step 3 ???/profit?
I wonder what happens when the people figure out that fuses control ¾ of everything.
I had the same question when it comes to electronic license plates. Couldnt you install a switch that just shuts your entire license plate off at will? Seems ideal for shady shit
BMW drivers deserve this as punishment for all the missed turn signals
This is not their fault. Blinker fluid is so hard to find now, with the AI boom using it in their water cooling rigs, that the BMW owners simply can’t find any
Well we need to ban that
You have to watch the commercial before you can access the turn signals, right?
There’s something about watching a luxury import brand fast-track enshitification faster than everyone else, including economy options.
Has anyone actually seen these ads in the BMW, as described?
This article seems fishy to me. Especially this part:
The ad has been available in more than 70 markets since July 27, 2026, scheduled to run through August 10, 2026, on any suitably equipped BMW running Operating System 7, 8, 8.5, 9, or OS X built after July 2020.
“System 7, 8, 8.5, 9, or OS X” are exact versions of MacOS, dating back to 1991. Why would BMW’s software versioning match Apple’s exactly? I mean it could be a coincidence, but it’s weird. Especially “OS X.”
Not that I’d put it past any car manufacturer to do this, capitalism gonna capitalize. But I thought the EU was more obnoxious about controlling/preventing things like this. Or does BMW get a pass since they’re a European brand?
One of the article’s sources has a link to this Reddit thread (view it on RedLib), which has someone recording the ad. The article also uses official BMW websites as sources.
P.S. that was a very boring ad
Thanks, a reply in that thread:
This just showed up and no way to avoid it?
OP:
No, I got the option whether I wanted to view it when starting the car. And it’s added as an app in case you want to view it later.
The advertisement is added as a whole app to watch later??
BMW iDrive has versions 1 to 9, and now the newest really is OS X.
Yeah I read that now too. I just thought that it was weird that they went from “System 7…” up to “OS X” just like Apple did. But it’s just very plausible coincidence.
“Death” in mandarin is “Si”. “4” is also “si”, so it is considered a very unlucky number and nobody wants it in their phone number and other stuff.
“10” is “shi” which is close enough to “Si” that many people don’t like it and will avoid it.Number based gotta be one of my favorite superstition flavors.
I’m not superstitious. But I am a little stitious.
Well, they’re BMW drivers, so I don’t feel too bad for them.
Disturbing trend, though.
No, a disturbing trend is when I can buy life-sized furbies that get sexually aroused by scaring the shit out of you at 2:30 in the morning for no fucking reason. The damn dime-pitched fuzzy whore on my night stand would be erect as I am when I browsing footfuckery on all the sexually inclined sites (I’m referring to foot and foot job related pornography for those teliated in the meendrüsant, as we all call it in the burnout bunker FUCK WAS THAT A MOTH THE MORHS ARE BACK THE MORHES ARE BACK FUCK ASS TOTS GODAM FI FE T D NO
The fuck?
My favorite part is actually “life-sized Furbies”, implying regular Furbies are only a facsimile of something natural which exists out there, somewhere, lurking…
All those electric car owners missing out on the gas station pump ads can finally feel included.
Is that a US thing only? Cos I haven’t seen this crap here in germany, fortunately.
The day Germany gets the Internet I’m sure we’ll be served as well, but in the meantime French / Belgium / NL already have this.
It’s funny how much of a joke the German car brands have become.
VW shoving touch controls down our throats, BMW selling their cars after they’ve been already sold, Audi and Mercedes sticking fake exhausts on their $70k cars, and all of them just desperately catering to the Chinese market while simultaneously not getting EVs…
Not to mention that in the wake of VW being caught red-handed with fraudulent software to evade emission regulations, BMW had to quickly get their (very similar) hack out there. Which, of course, was done so incredibly poorly that nowadays, several types of modern BMWs are liable to just explode into a fireball. Seemingly out of nowhere.
At least when they do explode they don’t then also trap the occupants like Teslas do but still, plenty of stories of bmws in Europe just bursting into flames.
To be fair, the Germans weren’t the only ones cheating emissions tests. As far as I’ve heard, Harley-Davidson used special tunes on their bikes to pass emissions testing. Never heard of BMWs just randomly bursting into flames, though, gotta look into that.
I don’t know about US car makers, but I can imagine them having done similar stuff
Never heard of BMWs just randomly bursting into flames, though, gotta look into that.
The have been blowing up for over a decade. This is just the latest recall.
It’s a meme it’s so frequent.
Boss: “Why are you late today?”
Employee: “My BMW was showing ads every 10 minutes. It was difficult to drive.”
Boss: “Fair enough.”.
…
Boss: “Fair enough.”.
Seems optimistic to me! I would expect “it is your responsibility to be here on time and ready to work. Leave earlier if you must.”
There was some sadness wrapped in the neutral -leaning response. Sort of like accepting the excuse for being late due to the ads disrupting the control of the car as a common thing / the new norm.
I can imagine such a scenario. I can imagine being a manager of a team, and having someone come in and say that, and just feeling dread and sympathy. You’re right, and not all employment situations are the same, not all managers are psychopaths. For many, though, they are not working under such “managers.”
But I’m grateful to you for pushing back against the pervading darkness in our collective mind. Let it not, however, dampen our efforts to seek a remedy.
